Once-great social media and blogging platform Tumblr has gone through a number of big changes in recent years, and another one is right around the corner. Parent company Automattic says it is migrating all Tumblr blogs–more than half a billion in number–to the WordPress back end.

Source: Tumblr migrates more than 500 million blogs to WordPress

Curious to see this play out. Also $3M for Tumblr? That’s peanuts