Notes From "You Are Not A Gadget"

It’s early in the 21st century, and that means that these words will mostly be read by nonpersons…[they] will be minced…within industrial cloud computing facilities…They will be scanned, rehashed, and misrepresented…Ultimately these words will contribute to the fortunes of those few who have been able to position themselves as lords of the computing clouds. We care more for the abstractions we can create on top of individual expression rather than the individuals and their expressions. In Web 2.0, we emphasized the crowd over the individual and people behaved like a crowd instead of individuals, like a mob rather than a person.

Source: Notes From “You Are Not A Gadget”